The Census book for Te Runanganui o Ngāti Porou explores the intersection of data and identity through a refined, contemporary visual language. Guided by a minimalist foundation, the design introduces depth through the intentional layering of imagery, graphics, and illustration, creating a sense of narrative that unfolds across the pages.
A bold deep pink anchors the visual system, contrasted with white, purple, and grey to establish rhythm, hierarchy, and tonal balance. The overlapping elements act as visual metaphors for community, connection, and the multifaceted nature of cultural data.The result is a composed yet expressive publication, where information becomes experience, and structure supports storytelling.





